When you’re thinking about creating a website, the first question that springs to mind is how much it actually costs. Every choice has an impact on the budget and the features. There are so many options, and every detail counts. Some costs are obvious straight away, whilst others only become apparent as you go along. Understanding the differences can help you avoid surprises and make your choice with greater confidence. Every solution offers different benefits, but which ones are right for you?
Contents
- Andrea Freelance – Website Development and SEO
- Ulisse Web Agency, Milan
- Espero Web
- Expand
- Basili Co
- Artwork Web Agency, Milan
Andrea Freelance – Website Development and SEO
At a Glance
Andrea Freelance presents itself as the go-to choice for professionals and SMEs looking for a high-performing, SEO-optimised website. With over 20 years’ experience, it is a top-tier solution that combines technical expertise with a direct relationship with the client.
Get in touch if you’re looking for quality without having to go through large agencies.
Key Features
Andrea offers professional website design using WordPress and Elementor, and develops e-commerce platforms with WooCommerce e PrestaShop. It provides SEO consultancy and optimisation, including Local SEO in Rome to attract local customers.
The process covers the analysis, design, development and monitoring of digital projects, with ongoing support following launch.
Recommended action: request a free technical assessment to understand the scope of the project.
Benefits
- A direct and personalised relationship with the customer It facilitates rapid communication and more effective decision-making during development.
- Extensive experience spanning many years in the sector It guarantees robust solutions based on real-life cases and problems that have already been resolved.
- Tailor-made solutions and state-of-the-art technologies They enable the creation of modern, fast websites that are easy for the client to manage.
- Lower costs compared with large agencies make the project accessible to SMEs and professionals with realistic budgets.
- Post-launch support and assistance ensures that the website continues to perform well and remains up to date over time.
Choosing this profile means prioritising technical quality and a direct relationship.
Who It Is For
This service is designed for SME professionals and businesses looking to develop or improve their online presence with bespoke solutions. It is ideal for those seeking a single point of contact to manage both the project and SEO in an integrated manner.
If you’re a local business owner looking for real customers, this approach works better than off-the-shelf solutions.
Unique Value Proposition
Andrea’s proposal combines over twenty years of technical experience with a results-oriented, artisanal approach. The combination of expertise in WordPress, Elementor, WooCommerce, PrestaShop and our SEO consultancy creates websites that are not only visually appealing but also designed to drive traffic and increase turnover.
The website’s structure – featuring a portfolio, FAQs, a blog and contact details – makes it easier for customers to make a choice and demonstrates transparency. Furthermore, the ability to offer local SEO in Rome represents a tangible advantage for those who rely on the local market.
Key takeaway: Choose a technical partner who focuses on visibility and sales, not just aesthetics.
Real-world use case
A local company may entrust Andrea with launching a new corporate website and carrying out SEO optimisation to boost its visibility on Google. Andrea oversees keyword analysis, website development and technical work to improve search rankings, and then monitors the results.
Expected outcome: more high-quality visits from the local area and an increase in business contacts.
Prices
Prices are tailored to each project and depend on its complexity. For bespoke projects, Andrea requests a brief and provides a detailed quote based on functionality, timelines and objectives.
Practical tip: Set your traffic and conversion targets before requesting a quote.
Website: https://andreafreelance.com
Ulisse Web Agency, Milan
At a glance
Ulisse Web Agency, Milan It offers over 15 years’ experience in web development and visual communication, with a focus on bespoke projects for businesses and professionals. It is a sound choice for those seeking quality, personalisation and proven technical expertise.
Key features
The agency offers responsive web design, continued in WordPress e Joomla!, e-commerce solutions, and SEO and branding services designed to improve visibility and conversion rates. The package is aimed at creating a comprehensive online presence, from graphic design to search engine optimisation.
- Services provided by responsive web design to ensure compatibility on mobile and desktop devices.
- Development on CMS such as WordPress or Joomla!, as well as bespoke solutions for specific requirements.
- E-commerce solutions using platforms such as Magento e WooCommerce for structured online sales.
- Creation of graphic content and brand identity including logos and leaflets for a coordinated communications strategy.
- Optimisation SEO to improve visibility on Google and increase organic traffic.
Benefits
- Many years’ experience: They have been working in the web and visual communication sector for over 15 years, offering proven expertise gained from real-world projects.
- Integrated offer: They offer development, design, branding and digital marketing all from a single provider, making project management easier.
- Project customisation: They focus on quality and customisation, tailoring solutions to the company’s needs.
- Focus on SEO: They provide optimisation services to boost organic visibility and improve qualified traffic.
- Creative team: The team combines technical expertise with an eye for design, which is invaluable for brands seeking to make a strong impact.
Disadvantages
- Limited visibility: It may be less well-known than large national or international agencies and may therefore take longer to build perceived trust.
- Non-public prices: The website does not provide any details on pricing or standard packages, making it difficult to assess the costs straight away.
- Compulsory quotation: To obtain an exact figure, you will need to contact us directly for a personalised quote, which means it takes longer to make a decision.
Who is it for?
The agency is ideal for SMEs, professional practices and professionals who want a corporate website or e-commerce site with a polished design that is optimised for search engines. It is ideal for those who prefer a partner who offers bespoke solutions and provides guidance on branding decisions.
Unique value proposition
Ulisse combines technical expertise in Established CMSs and e-commerce platforms, with a focus on brand identity. This approach combines aesthetics and performance, making it ideal for businesses seeking visual consistency and tangible results from online searches.
Real-world use case
A local business looking to revamp its website and improve its SEO can turn to Ulisse for website redesign, graphic content creation and technical optimisation, with the aim of increasing local enquiries and sales.
Prices
Prices are not specified on the website. Please contact us directly for personalised quotes based on your objectives, the features required and the services you need.
Website: https://www.ulissewebagency.it
Espero Web
At a glance
Espero Web is a Milan-based agency that offers tailored digital solutions For businesses looking to enhance their online presence. It offers website development, e-commerce and bespoke applications, with a focus on security and user experience.
Key features
Espero Web develops customised web solutions, platforms B2C, B2B and B2B2C e-commerce, and bespoke applications using open-source technologies; the service includes UX and UI design, a focus on security and GDPR compliance, and integration with business systems.
Benefits
- A partner-based and personalised approach: They work as consultants and develop bespoke solutions tailored to the company’s specific needs.
- The latest open-source technologies: The use of open-source platforms promotes flexibility and integration with established business tools.
- Sector-specific specialisation: They have experience in e-commerce, insurance, the legal sector and clinical research, which is useful for projects with stringent regulatory requirements.
- End-to-end support: They offer strategic advice, development and post-launch support to keep the website up to date and secure.
- Focus on safety and regulations: They implement practices designed to ensure data protection and compliance with the GDPR.
Disadvantages
- Higher costs and longer lead times: Working on bespoke projects may require a greater investment than off-the-shelf standard solutions.
- Non-transparent, contactless quotes: Prices are not published, and you can only obtain an estimate by requesting a quote directly.
- A complex range of services for some customers: The highly complex range of services may be difficult to assess for those without in-house digital expertise.
Who is it for?
Espero Web is suitable for companies and organisations seeking a technical and strategic partner to deliver bespoke digital projects, and which have the budget and time for a structured collaboration. Ideal for organisations with regulatory requirements.
Unique value proposition
Espero Web’s strength lies in its combination of strategic consultancy and specialised technical development using open-source technologies, with a strong focus on UX and UI, security and integration into business processes. This approach creates measurable value that goes beyond a mere online presence.
Real-world use case
A legal consultancy firm commissioned Espero Web to develop a corporate website featuring client management and customised forms, thereby enhancing its online presence and streamlining the flow of client enquiries.
Prices
Prices are not publicly listed and are provided on request via direct contact; you will therefore need to request a quote to assess the timeframe and costs for your specific project.
Website: https://www.esperoweb.it
Expand
At a glance
Extendi offers bespoke software development with AI integrations and user-friendly mobile apps. Its key strength lies in its ability to assemble teams of technical experts and work without binding contracts on projects of varying scope.
Key features
Extendi develops bespoke software, create AI agents and creates web and mobile apps We put the customer first. We design modern websites and e-commerce platforms, oversee product design and provide dedicated teams for each project.
- Custom software development
- AI agent creation and integration
- Mobile and web app development
- Modern website development
- Implementation of e-commerce architecture
- Product design that combines aesthetics and functionality
- Dedicated project teams
Pros
- Bespoke solutions: Extendi tailors its architecture and functionality to the company’s specific use case; it does not offer standardised packages.
- Extensive technological expertise: Their expertise ranges from traditional development to the integration of AI agents, which is useful for complex projects.
- Focus on usability: The products are designed with the user experience in mind, making them easy for end customers to adopt.
- A large and experienced team: With over 45 professionals, we are able to cover a range of technical roles and scale the team as required.
- Flexible engagement models: You can choose between a fixed price or a charge based on time and materials, which is useful for those who need to keep their budget under control.
Against
- Limited details available on the website: The company’s website provides general information but lacks in-depth technical descriptions of products and processes.
- Lack of a clear price list: There are no standard prices for common services, which makes it difficult to make quick comparisons between different providers.
- Potentially high costs: For highly bespoke projects, the price may be significantly higher than for off-the-shelf solutions.
Who is it aimed at?
Extendi is aimed at companies and organisations that require bespoke digital solutions and AI integration. It is ideal for businesses seeking a professional technical partner who is willing to adapt to the project without fixed contractual obligations.
Unique value proposition
Extendi’s strength lies in bringing people together operational speed and AI expertise to a bespoke approach, offering dedicated teams and flexible contractual arrangements. This makes it ideal for those who wish to innovate without relinquishing technical control.
Real-world use case
A client partnered with Extendi to develop a store locator app with integrated AI to enhance the customer experience and optimise operations. The app has simplified the search for stores and automated personalised recommendations.
Prices
This varies depending on the scope of the project and the engagement model. Extendi works on both a fixed-price basis and a time-and-materials basis, with quotes tailored to each individual project.
Website: https://www.extendi.it
Basili Co
At a glance
Basili Co is a digital agency that combines branding, web design e digital marketing in integrated solutions for businesses. It offers design focused on visual identity, as well as SEO and social media campaigns to boost brand visibility and consistency.
Key features
Basili Co offers a range of cross-functional services designed for business and e-commerce projects. The key areas are:
- Web design and development for corporate websites and e-commerce platforms.
- Branding and identity to define the brand voice, logo and corporate identity.
- UI/UX design focused on user experience and usability.
- Digital marketing including SEO and social media campaigns.
This combination enables us to deliver consistent projects, from branding to the website and online promotion.
Pros
- Full range of services: Basili Co handles design, development and marketing, allowing you to entrust the entire project to a single point of contact.
- A varied portfolio: The range of projects demonstrates experience with corporate websites, e-commerce and brand identity.
- Focus on creativity: A focus on design and innovation helps companies stand out in competitive markets.
- A well-established digital presence: Activity on social media and public visibility bolster the agency’s credibility.
Against
- Prices not shown on the website: The lack of information on costs makes it difficult to quickly assess the budget required.
- Limited information on packages: Details of what each package or project phase includes are not readily available.
- Lack of transparency regarding maintenance costs: There is no clear information regarding post-launch support and recurring costs.
Who is it aimed at?
Basili Co caters to companies and brands seeking an integrated digital communications solution. It is ideal for businesses wishing to refresh their visual identity, launch or revamp a website, and get started with SEO and social media without having to manage multiple suppliers.
Unique value proposition
Basili Co’s strength lies in its ability to combine brand identity and digital presence within a single design experience. This approach reduces friction between designers, developers and marketers and ensures a consistent visual language.
Real-world use case
A company decides to revamp its brand and website: Basili Co creates a new brand identity, develops the website and launches SEO and social media campaigns to boost traffic and engagement. The project encompasses creativity, technology and promotion, delivering a coordinated action plan.
Prices
Prices are not listed on the website; to receive a quote, you will need to contact the agency and request a bespoke proposal based on the project’s objectives and scale.
Website: https://www.basili.co
Artwork Web Agency, Milan
At a glance
Artwork Web Agency Milan offers website solutions designed for businesses seeking a professional online presence and measurable results. The agency combines SEO e Artificial Intelligence for responsive websites and integrated marketing campaigns.
Key features
Artwork produces corporate and e-commerce websites optimised for mobile devices and search engines. It provides services such as web marketing, Google Ads campaigns and social media management to drive qualified traffic. The package also includes post-launch support and maintenance.
Benefits
- A track record dating back to 1998: Extensive experience in the web sector, resulting in tried-and-tested processes for design and development.
- Tailor-made solutions: Each project is tailored to the client’s needs rather than following rigid templates.
- Integrated services: Web design, SEO and advertising campaigns are managed in a coordinated manner to achieve results more quickly.
- Advanced technologies: The use of artificial intelligence helps to speed up analysis and technical optimisation.
- End-to-end support: From the initial consultation to post-launch content management, support is included.
Against
- Variable costs: The final price depends very much on the features required, which makes it difficult to estimate the budget without a quote.
- Target audience in the mid-to-high budget range: Some SMEs with limited resources may find this offer less affordable than DIY solutions.
- Range of services: Given the wide range of services on offer, customers need to clearly define their priorities and objectives in order to avoid unnecessary expenditure.
Who is it for?
Artwork is designed for companies, SMEs and freelancers who want a professional and well-positioned online presence. If you want to entrust design, SEO and advertising campaigns to a single point of contact, this agency is the right choice.
Unique value proposition
What sets it apart is the integrated approach that combines Technical SEO, creative design and AI-powered tools. This enables you to have a coordinated website, search engine optimisation and advertising strategy to turn visits into leads and sales.
Real-world use case
A restaurant in Milan has commissioned Artwork to create a website featuring a digital menu, a booking system and local optimisation for Google. At the same time, an SEM campaign targeting neighbouring areas has been launched to boost weekly bookings.
Prices
Prices vary depending on the complexity of the project and require a bespoke quote. To obtain an accurate estimate, it is necessary to specify features such as e-commerce, payment integrations and marketing services.
Website: https://www.artworkstudios.it
{“type”:“single_table_response”,“text”:”## Comparison of Web Development Agencies in Italy
“A comparison of the leading providers of web development, e-commerce and SEO services in Italy, to help you choose the partner best suited to your business needs.”
| Agency | Services Offered | Pros | Against | Prices |
|---|---|---|---|---|
| Andrea, Freelancer | Websites built with WordPress and Elementor, WooCommerce, SEO with a specialisation in local SEO in Rome | Direct relationship, many years’ experience, bespoke solutions, post-launch support | Collaboration focused on SMEs and individuals; prices vary depending on the quote | A bespoke quote based on the project |
| Ulisse Web Agency, Milan | Responsive web design, WordPress, Joomla, branding, digital marketing and SEO | Many years’ experience, a comprehensive range of services, a creative team | Prices are not transparent; you need to get in touch to get a quote | Prices available on request |
| Espero Web | E-commerce, Bespoke Applications, UX/UI Design, Security/GDPR | A personalised approach, open-source technologies, a focus on security | Higher costs for bespoke projects; quotes available on request | A personalised quote tailored to your specific requirements |
| Expand | Custom software, AI integrations, App development | Bespoke solutions, AI expertise, an experienced team | Limited information on the website, potentially higher costs | Variable: fixed price or cost-plus |
| Basili Co | Branding, Web design, Digital marketing, SEO | Integrated branding and marketing services, with a focus on creativity and a diverse portfolio | Prices are not specified on the website; there is limited information about the packages | Personalised quotes |
| Artwork Web Agency | Professional websites, e-commerce, SEO, AI marketing | A track record dating back to 1998, integrated with AI tools | Aimed at the medium-to-high budget segment; prices vary depending on the project | They have requested a quote |
“This table summarises the key features of the agencies mentioned, providing a starting point for selection based on specific business needs.”}”}
Find out how to keep costs down when creating your website
If, as you go along, you find yourself wondering what the “Top 6 website creation costs for 2026” are, you should be aware that behind every price there are fundamental technical and strategic choices. Many SMEs and professionals face the challenge of balancing quality, functionality and cost-effectiveness. At Andrea Freelance, you’ll find bespoke solutions backed by over 20 years’ experience in developing WordPress websites and e-commerce platforms such as WooCommerce and PrestaShop, designed to meet your actual objectives without any waste.
Don’t let budgetary uncertainties hold back your company’s digital growth. Find out more about our services in the section Archive Websites – Andrea Freelance to find out how to create a bespoke website, with attention to detail and optimised for SEO. Request a consultation now at https://andreafreelance.com and turns that cost into a tangible investment in visibility and sales.
Frequently Asked Questions
What are the main costs involved in creating a website in 2026?
The main costs involved in creating a website in 2026 include buying a domain name, hosting, website development, design, SEO and maintenance. To get a clear idea of the costs, draw up a detailed budget for each category.
How can I estimate the cost of developing a bespoke website?
To estimate the cost of developing a bespoke website, consider the required features, the complexity of the design and the expected development time. A typical estimate might range from 3,000 to 10,000 euros, depending on your specific requirements.
What is the average cost of SEO optimisation for a website in 2026?
The average cost of SEO optimisation for a website in 2026 can range from 500 to 2,000 euros per month, depending on the level of competition and the strategies employed. Consider consulting an SEO expert to obtain a bespoke quote.
How much can I save by choosing a DIY website?
By choosing a DIY website, you could save up to 50% compared to the cost of professional development. Consider investing some time in learning the necessary skills and using website-building platforms.
What factors affect the total cost of creating a website?
Factors such as the type of website (e-commerce, blog, portfolio), the complexity of the design, functionality requirements and post-launch support can all affect the total cost. Draw up a list of priorities to manage your budget effectively.
How can I reduce my website maintenance costs in 2026?
To reduce website maintenance costs, use platforms with user-friendly management tools and carry out regular updates and backups. Plan for an annual maintenance budget, which could reduce costs by ~20% with efficient planning.
